Brand
Identity School
Shefali × Designare · Founding cohort
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Every identity begins with a single idea.

The learning journey. Five weeks to learn. Eight to go further.

    Mentor 01, lead instruction: Shefali leads most of the live sessions, taking you through a connected process rather than isolated tips. From asking better questions to presenting stronger identities, the goal is to help you understand the thinking as deeply as the making.

    Mentor 02, learning experience: Designare brings the school experience, curriculum journey and community around that learning.

    Meet the mentors

    Two ways through the school

    01 / Trail, 5 weeks: Learn the process.

    The complete foundations of building and presenting a considered brand identity. ₹5,999 for the full five-week programme.

    02 / Flight, 8 weeks: Take it further.

    The full process, with room to refine, apply and get a considered review of your final project. ₹9,999 for the full eight-week programme.

    Trail covers the complete identity process over five weeks, with 10 live sessions. Flight includes those five weeks plus three more for applications, refinement and a detailed personalised written PDF review of the final task; it runs for eight weeks with 16 live sessions.

    Yes. Both programmes have two live sessions each week. Exact dates, timings and any replay availability will be shared before enrollment opens.

    Shefali will lead most of the live classes. Designare is collaborating on the learning experience and course journey.

    No previous branding client is required. The course is built around practice. Basic familiarity with visual design tools will help you keep up with the project work.

    Flight students can submit their final task for an individual, detailed written PDF review. It is feedback on the submission, not a guaranteed one-to-one call or ongoing unlimited reviews.

    Yes. Flight is the full eight-week learning path, including the Trail curriculum.

    Choose Trail or Flight and register from its banner. The cohort dates, class timings and joining details will be announced before the cohort begins.